Data Measured

16 Jan 2026 · GA4 · info severity · fix verified 9 Sept 2026

Conversion attribution analysis report (beta)

'New advertising workspace report with assisted conversions and funnel analysis views.'

Source: What's new in Google Analytics — Jan 16, 2026.

What it breaks

Nothing breaks; a new place to read assisted credit that will not match the key-events table.

Who it hits: Anyone reconciling GA4 with Ads.

The fix

Compare models on this view, not on the key-events table.

fix artifact · #A-001

GA4 vs Google Ads gap diagnoser

"GA4 says 214, Ads says 391." Seven causes, ranked, with the expected size of each and what to do — three are fixes, four are definitions.

verified_on
2026-09-09
next re-check
2026-12-01
status
current

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Sources linked on every entry · artifacts stamped and re-verified · ← all changes